James Bracey gives telling update on Bears' preparations for 2027
He recently signed on to be the Perth Bears director.
www.zerotackle.comHere’s the latest I can summarize based on recent reporting:
-
James Bracey has been in the news as a Perth Bears board member and media host involved in a high-profile on-air exchange with Paul Gallen regarding the Bears’ promotional efforts and player recruitment in 2026. This exchange highlighted tensions around the Bears’ ability to compete for marquee signings and visibility compared with other clubs, notably after Jarome Luai’s marquee move to the PNG Chiefs was announced.[1][2][4]
-
Coverage also notes Bracey’s broader role in the Bears’ ongoing development and governance, including his position on the inaugural Perth Bears board announced mid-2025 and his comments about Perth’s strategic importance to the franchise’s future.[5][6]
-
For context, Bracey has been referenced in related media as engaged in public discussions about the Bears’ market strategy, promotions, and the potential impact of incentives offered by competing clubs or regions. These discussions are part of ongoing coverage around the club’s path to competitiveness in the early years of its NRL-era plan.[4][7]
If you’d like, I can pull the most recent articles and summarize key quotes, or set up a quick timeline of Bracey’s public statements and the Bears’ major moves this year.